From a Small Apartment in the UAE to a Global Stage. This Is How AL BAIRAQ Was Built.

What makes us different isn't just our vision of building the first global performance oriented apparel in the middle east — it was our willingness to risk everything to make it real. No investors. No industry experience. No playbook. Just belief, grit, and an obsession with building something that truly mattered.

Our apartment became our warehouse. our dining table, a desk. our weekends, warehouse runs and customer support. We weren't just building performance wear. We were building a brand for people who live with purpose. Who train through the hard days. Who push forward even when it’s easier to quit. If you wear AL BAIRAQ, you’re part of that story. You're not just buying into a brand, you're backing a legacy in the making.